The spot of the new Lovy Bag Trussardi house in on air since yesterday afternoon.
Not a simple bag but casual and suitable for all days, Lovy Bag is shaped like a soft colored trapezoid enriched by the detail Greyhound depicted in closing dall’inedito circular design.

It was the right time to join the family in a beautiful project! The #LOVYbag! Gaia Trussardi, as well as being Creative Director, wrote, composed and sang the song that you hear in the spot ❤️ I enjoyed a world to turn me into a ???? greyhounds immediately became a #LOVYLover !!! #trussardi #lovybag

The Video is on Trussardi YouTube official channel.